CoolKicks
Retail Apparel and Fashion
· 20-35 employees
· Los Angeles, CA
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Contact
Adeel Shams
CEO & Founder
info@coolkicks.com
Company
Fast-growing sneaker buy/sell/trade store on Melrose Avenue, founded by Adeel Shams in 2014. Known for its massive sneaker selection, interactive claw machines, and strong social media presence. Operates multiple LA locations including their flagship on Melrose and a Farmers Market outpost.
Research Notes
CoolKicks is a high-energy sneaker store that matches the ICP as a shoe store with streetwear crossover appeal and ~25 employees. As a rapidly growing retail brand with a strong social media following, they likely face pain points around scaling operations across multiple locations, managing buy/sell/trade pricing and authentication, optimizing their e-commerce conversion, and maintaining brand consistency as they expand. Adeel Shams is the visionary CEO who drives all major decisions.